SB1 - Production

The initial idea was to make the final outcome distinguishable yet dated, and this would be executed well through the use of screen printing. By screen printing the design, the application of the imagery would resemble close to that of an original delivery box, keeping a distinguishable and relatable look to the viewer. The application of screen printing would also be open to faults, if the print were to be slightly more grainy than usual, it will still add to the traditional and dated feel that is encouraged for the final outcome - this decreases production failure. 

When practising the application of screen printing - bleeding and practise was done on brown, white and orange paper, this would help check the outcome of how it would look on the brown box, the consistency of the binder, and also the opacity of the orange ink. For the print, 3 screen were stripped, coated and exposed for the process. Through organising time management, a whole day was planned for screen printing, to prevent rushing the final outcome, and giving spare time for if there were to be any mistakes made. 

During the screen printing process, the application of the image onto the cardboard was a lot harder than expected. The grooves on the cardboard box also affected the quality of the application of the ink, leaving lines in the final outcome. Although this wasn’t desired the effect created still allowed the imagery to be visible, and also dated the look. Practising on card before applying to the box was great practise, and allowed me to bleed the screen correctly.

The box itself was easy to assemble after screen printing as it was a flat pack packaging - Ribbon was applied to the final outcome, and placed down with double sided tape for a clean and strong application. The printing label was created using a Universal Label Sheet- by printing directly onto this it allowed a clean administration onto the box. Printing onto the label also offered a clean visual for the viewer, which will allow them to easily read and distinguish its purpose.