The Branding was well received by Jasmine Benedict. The logo compliments her work and style, and forms a consistent look across all the deliverables. The hands on element of the logo brings together a branding that is unique to that of other photography logos, becoming a refreshing outcome for the project. Instead of sticking to having all deliverables digitally made, the envelopes, that were personally screen printed, again adds to the uniqueness of the branding, and something that will catch professionals eyes. Jasmine Evaluation on Collaboration:
“The collaboration I had with Ami in order to generate some promotional material for me exceeded my expectations. From the beginning I felt as though our ideas bounced off each other as I believe we both has a similar vision of what we wanted to create, which I think can be rare. She responded very well and quickly to the feedback I had for example when I suggested that I wanted the logo to have a grittier aesthetic. I felt as though she understood my style and produced work that really represented me as an artist. It was my first collaboration with a graphic designer and most definitely a positive one.”
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