Screen Printing Experimentation

As a team, it was decided that the final deliverable outcomes such as the poster and the leaflets would be screen printed. This would form a strong contextual link to the meaning behind the exhibition, and also produce more visually intriguing and unique work. To gain a better understanding for the process, the logo and chosen developed poster design were produced to include an aspect of traditional. Image 1 was a simple logo screen print on top of recycled paper, the idea to use recycled paper was to link with the ‘Spaces of Leeds incorporating Leeds and hopefully the pubic/community. Although the aesthetic was interesting, the pre-existing text below takes the attention off the main text that needs to be seen such as the dates and venue for the event.

The independent screen print production helped to identify that the chosen poster design with its choice of colours would be extremely hard to make in a batch, and would involve over 10 layered processes, this would be un-ideal for a batch production. The idea of using screen printed acetate to be placed over a digitally printed background was created (image shown above), however the cost effectiveness of the outcome was taken into consideration and deemed unnecessary. The circle designed poster was still going to be the final outcome, so through development, a gradient ink approach was used to see if screen printing with multiple colours would produce a smooth gradient and also a colour outcome. With the produced Substrate screen, experimentation with merging cyan, magenta and yellow were successful and critiqued positively by peers. (image below)

After experimenting with the screen printing, I digitally design how the poster would look through using a screen print with merging cyan, magenta, and yellow, this design through production would only need to use two processes, making it a far better improvement to the original gradient design, and also forms a stronger link to the theme of CMYK

  

The above to images look at the difference between the use of gradient design, the design on the right was deemed more successful and offered a less hectic composition compared to the use of many colours in the left design.